HEALTHCARE BUSINESS DEVELOPMENT
Thoughtful partnerships. Stronger patient relationships. A clearer path from enquiry to appointment.
Commercial development and patient coordination for clinics, healthcare providers and wellness businesses.
01 / HOW WE HELP
Practical support where patient relationships and business development meet.
Turn interest into a structured pipeline of enquiries and appointments. Define priority services and audiences, shape commercial offers, and manage outreach and follow-up alongside your team.
Acquisition planning · Direct outreach · Booking handovers
Develop relationships with relevant businesses, wellness venues and community partners. From prospect research and introductions to presentations, negotiation and coordination of approved activations.
B2B relationships · Presentations · Partnership development
Connect patients, providers and service partners with clear communication throughout the journey. Coordinate enquiries, appointments, travel arrangements and follow-up across borders.
Patient liaison · Travel logistics · Multilingual communication
Bring consistency to lead handling and commercial follow-up. Establish practical CRM stages, source tracking and reporting so your team can see what is progressing and where attention is needed.
CRM workflows · Follow-up processes · Pipeline reporting
02 / THE PERSON BEHIND PENDAR
Healthcare is a business built on trust. Every commercial conversation should respect that.
Pendar brings experience in healthcare sales, international patient coordination and medical tourism across the UAE and Türkiye, including roles with Dentafly International Dental Hospital and Dentspa Dental Clinic.
Her work combines relationship development, patient-facing communication and organised commercial follow-up, supported by experience with Salesforce, CRM systems and Google Workspace.
Persian Native / English C2
Spanish B2 / Turkish A1
SELECTED PERSONAL TRACK RECORD
From Pendar’s previous role at Dentafly International Dental Hospital.
Revenue in two separate
Top Salesperson months
Closed business recovered
from previously lost leads
03 / WORKING TOGETHER
Review your services, audiences and commercial priorities. Agree a focused scope and practical measures of progress.
Lead agreed outreach, progress opportunities and coordinate with your marketing, reception and management teams.
Keep the pipeline visible, review enquiries and appointments, and adjust the approach using real commercial feedback.
04 / CONTACT
Dubai, United Arab Emirates